Google Analytics Filters

Aug 10th, 200911 Comments

Google Analytics filters give users the opportunity to exclude, improve, and segment their data.  Filters an be created to exclude internal traffic (e.g. IP exclusion), improve URL capture (Force URI), segment specific keyword traffic / referrers, and much more!

Here is a list of the top 10 recommended filters:

  1. Detailed PPC Keyword Filter – http://www.e-nor.com/blog/index.php/web-analytics/update-to-an-old-favorite-detailed-ppc-keyword-data-in-google-analytics/
  2. Track SEO Rankings with GA – http://yoast.com/track-seo-rankings-google-analytics/
  3. Tracking Social Networks Using Google Analytics – http://www.advanced-web-metrics.com/blog/2008/11/03/tracking-social-networks-with-google-analytics-using-filters/
  4. Custom GA Filters – http://www.lunametrics.com/blog/2007/04/28/custom-filters-for-ga-part-3d/
  5. IP Range Exclusion – http://www.google.com/support/analytics/bin/answer.py?hl=en&answer=55572
  6. Other Google Analytics Filters – http://doteduguru.com/id629-google-analytics-filters.html
  7. Tracking Comments with GA – http://www.tdcreative.net/blog/how-to-track-wordpress-signups-and-comments-with-google-analytics/
  8. Keyword Filters – http://www.schawel.com/google-analytics-keyword-filters/2008/08/29/
  9. Internal Search Filters – http://www.conversationmarketing.com/2007/07/analyze_internal_search_data_w.htm
  10. Advanced Filters – http://www.getelastic.com/exact-keywords-google-analytics/
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