New AppBrain Updates

It’s tough to find good apps that aren’t “mainstream” in the Android Market these days. If this situation describes how you often feel when looking for apps, then you need to checkout AppBrain, a Website for “discovering Android apps.” Below is a snippet directly from their Website.

AppBrain is a website for discovering Android apps. In addition to providing search and browse functionality, users of Android phones can download the apps they chose by simply clicking an install button [...]

Google’s Tools for Online Success

The US Small Business Administration (SBA) and Google have teamed up to provide resources and tools that “help small businesses learn how to succeed online.”  Below is a sample video description of the features directly from Google. Be sure to checkout this new resource today at http://www.google.com/help/places/partners/sba/index.html!  (via Google)

Establish an online presence: As more and more people get online to find information and local searches grow, an online presence is increasingly important for a small business. For [...]

Google Launches Small Business Blog

Google launched a new blog this month, the Small Business Blog, which will showcase a real-life entrepreneurs and their experiences in “building companies from scratch and embracing Internet tools that have taken their business to the next level.”  The blog will also provide information on Google‘s products, features, and projects that most likely interest the small to medium sized business community (i.e. AdWords, Apps, Places, and YouTube).  Check out the new blog here. (via Google)

Google Launches Enhanced CPC for AdWords

Google launched a new feature in AdWords dubbed “Enhanced CPC”, which uses an advertiser’s historical campaign conversion tracking data to automatically adjust the max CPC based on the probability that the ad / campaign will convert.  According to Google, this should result in “more conversions while maintaining or reducing your overall CPA and hopefully spend less time managing your max CPC bids.”

Enhanced CPC has the unique ability to consider a number of factors when predicting the likelihood of a conversion. [...]