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Internet Marketing Definitions

Advertising Network – a network representing many Web sites in selling advertising, allowing advertising buyers to reach broad audiences relatively easily through run-of-category and run-of-network buys.

Caching – the storage of Web files for later re-use at a point more quickly accessed by the end user.

Frequency Cap – restriction on the amount of times a specific visitor is shown a particular advertisement.

Keyword Marketing – putting your message in front of people who are searching using particular keywords […]

Apr 30th, 200919 Comments

How to Get Internet Marketing Right

Below is an interesting article on how to approach internet marketing, by Kenneth Koh.

What if I tell you there is a surefire way to get things right in making money online, even if it is your first time in internet marketing?

I guess I’ve got your attention by now, but let me tell you the truth. Such way doesn’t exists. But something else does……

There is no surefire way to get things right in internet marketing, but there is a surefire way […]

Apr 14th, 2009Comments Off on How to Get Internet Marketing Right

Web 2.0 for SMB’s

One of the biggest trends to hit internet marketing, is “Web 2.0.” It involves blogging, social media, and much more. You may be asking, “Is this type of internet marketing really effective?” “Is Web 2.0 just a trend or is it something that all businesses should use to promote their business online?”

“To Help you get started in thinking about Web 2.0 for your business, here are some things to consider.”

Don’t dive in just because it’s the trend or because […]

Apr 10th, 20092 Comments

Why SEO is Important

Natural search engine listings are the result of a search engine returning Web pages that relate to a user’s query, according to that search engine’s complex algorithm. Each search engine algorithm ranks the relevance of the Web page content to the keyword on which the search was performed.

“The more relevant the site’s content to a specific query, the higher that site will rank within the search engine results.”

Natural search results are not marked as “sponsored” or “featured” – they are […]

Apr 1st, 2009Comments Off on Why SEO is Important
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