Location Based Google Ads

On July 31st, Google introduced location based advertising for Android and iPhone devices.  Companies will have the ability to select a local extension for display in Adwords that will display…
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Google Acquires Invite Media

Google announced the acquisition of Invite Media, an “innovative start-up based in New York,” yesterday.  Invite Media has developed technology that gives advertisers the ability to optimize display campaigns, across…
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Google is on the Prowl

Earlier this month, Google made the decision to ban advertisers targeting “cougars” and other ads aimed at targeting older women seeking younger men. Google, however, is taking no action against…
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