Skype Introduces Desktop Ad Units

Skype will soon add advertisements to their Windows desktop application.  The ads will be introduced in the US, UK, and Germany this week, and will appear on the Skype desktop Home Tab.  Companies like Groupon, Universal Pictures, and Visa are among the advertisers that will begin running at launch.

Below are some additional details from Skype.

We’re working with some great advertisers, including Groupon, Universal Pictures, and Visa.
Ads will appear in the US, UK and Germany and advertising sales for Skype are [...]

Location Based Google Ads

On July 31st, Google introduced location based advertising for Android and iPhone devices.  Companies will have the ability to select a local extension for display in Adwords that will display their ads using a user’s GPS position. This feature applies to both mobile applications and mobile browsers displaying Google advertisements.  In addition, it will allow users to get maps and contact information for businesses within their current area.

Google is on the Prowl

Earlier this month, Google made the decision to ban advertisers targeting “cougars” and other ads aimed at targeting older women seeking younger men. Google, however, is taking no action against sites targeting older men seeking younger women or “sugar daddy” advertisements.  “It’s a huge double standard and I think women should just be appalled, “Opdenkelder (founder of CougarLife.com) stated. “CougarLife was made for women…that are just looking for a second chance at love.”

Google recently deemed the site to be [...]