Tag | advertisers
Foursquare has officially launched True Ads, which are full page ads within their mobile apps
Twitter announced earlier this month that they are testing new ad targeting options.
Skype will soon add advertisements to their Windows desktop application. The ads will be introduced in the US, UK, and Germany this week, and will appear on the Skype desktop Home Tab. Companies like Groupon, Universal Pictures, and Visa are among the advertisers that will begin running at launch.
Below are some additional details from Skype.
We’re working with some great advertisers, including Groupon, Universal Pictures, and Visa.
Ads will appear in the US, UK and Germany and advertising sales for Skype are […]
Google recently released a new course in the AdWords Online Classroom which will teach advertisers how to set and optimize your bids (bid management) to yield the best return on their investment. Dan Friedman, of the Inside AdWords Crew, stated that “we’ll show you how to calculate your value per click (the most you can pay for a click in order to still make a profit) and how to experiment with different cost-per-click (CPC) bids to find the […]