Tag | advertisers

Foursquare Launches True Ads with Check-in Popups

Foursquare Launches True Ads with Check-in Popups

Foursquare has officially launched True Ads, which are full page ads within their mobile apps

Aug 21st, 2013Comments Off on Foursquare Launches True Ads with Check-in Popups
Twitter Testing New Ad Targeting

Twitter Testing New Ad Targeting

Twitter announced earlier this month that they are testing new ad targeting options.

Jul 16th, 2013Comments Off on Twitter Testing New Ad Targeting
Skype Introduces Desktop Ad Units

Skype Introduces Desktop Ad Units

Skype will soon add advertisements to their Windows desktop application.  The ads will be introduced in the US, UK, and Germany this week, and will appear on the Skype desktop Home Tab.  Companies like Groupon, Universal Pictures, and Visa are among the advertisers that will begin running at launch.

Below are some additional details from Skype.

We’re working with some great advertisers, including Groupon, Universal Pictures, and Visa.
Ads will appear in the US, UK and Germany and advertising sales for Skype are […]

Mar 8th, 2011Comments Off on Skype Introduces Desktop Ad Units
New Bid Improvement Course in Online AdWords Classroom

New Bid Improvement Course in Online AdWords Classroom

Google recently released a new course in the AdWords Online Classroom which will teach advertisers how to set and optimize your bids (bid management) to yield the best return on their investment.  Dan Friedman, of the Inside AdWords Crew, stated that “we’ll show you how to calculate your value per click (the most you can pay for a click in order to still make a profit) and how to experiment with different cost-per-click (CPC) bids to find the […]

Aug 28th, 2010Comments Off on New Bid Improvement Course in Online AdWords Classroom
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