Tag | aol

AddToAny Founder Reacquires Company

AddToAny Founder Reacquires Company

Pat Diven, AddToAny’s founder, announced that he plans to buy back his startup from Lockerz

Jul 12th, 2013Comments Off on AddToAny Founder Reacquires Company
AOL Launches Ad Desk

AOL Launches Ad Desk

AOL has launched a beta version a self-service ad tool that will enable marketers to launch and manage their own campaigns.  This application, dubbed “Ad Desk,” will sell CPM advertisements that can be targeted by Website, category, geographic location, demographic, and behavior.

Jeff Levick, Executive Vice President of AOL Advertising, stated that “Transparency and control are the future of online advertising.  Providing clients with a greater level of personalized control over digital marketing campaigns is paramount as organizations continue to look […]

Apr 26th, 2010Comments Off on AOL Launches Ad Desk