Asynchronous Tracking with Google Analytics
The Google Analytics team announced the release of the asynchronous tracking tag last month (released from beta); providing users with a much faster implementation of Google Analytics. The new admin…
Browsing Tag
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Google Acquires Invite Media
Google announced the acquisition of Invite Media, an “innovative start-up based in New York,” yesterday. Invite Media has developed technology that gives advertisers the ability to optimize display campaigns, across…
AdWords Conversion Champion Challenge
In an effort to help push advertisers to optimize their conversion paths and utilize Google’s applications, Google is launching the Conversion Champion Challenge. The contest is simple: Track conversions on…
Gmail Updated in Froyo
Today we feature another Froyo (Android 2.2) update – Gmail. The Gmail app has many improvements, from switching accounts to email notifications and attachments. Checkout the video below for more…
Google Buzz for Mobile Availability Increases
Historically, Google Buzz for Mobile was only available to iPhone and Android 2.0+ users. Last week, Google released an updated Website that makes Buzz avaialble to any mobile browser that…
Google is on the Prowl
Earlier this month, Google made the decision to ban advertisers targeting “cougars” and other ads aimed at targeting older women seeking younger men. Google, however, is taking no action against…