Tag | tracking

Introducing Google Tag Manager

Introducing Google Tag Manager

Earlier this month, Google released a new tool designed to make marketer’s jobs much easier – Google Tag Manager

Oct 31st, 2012Comments Off on Introducing Google Tag Manager
Google Analytics Now Available on Android

Google Analytics Now Available on Android

Google released an Android application for Google Analytics late last week, giving Android users the ability to pull their website traffic and other key metrics while on their mobile devices

Jul 5th, 2012Comments Off on Google Analytics Now Available on Android
Over 200,000 Apps in Android Market

Over 200,000 Apps in Android Market

AdroLib.com, an independent firm tracking the Android Market, recently reported that Google‘s Android Market now has over 200,000 applications.  The site is also reporting that new app submissions have continued to increase monthly, and many believe Android will continue to rapidly increase global market share next year. (via AndroLib)

Jan 4th, 2011Comments Off on Over 200,000 Apps in Android Market
Google Acquires Zetawire

Google Acquires Zetawire

Google acquired Zetawire, which specializes in mobile payments.  According to the 451 Group, Google acquired the firm quite some time ago, however the purchase went unnoticed until recently.  Zetawire currently owns a patent which involves a payment system, an advertising system, and an identity management system.  Sources close to the matter state that Google has a particular interest in the patent, which gives the company a competitive advantage in mobile advertising, tracking, and payments.  (via  Techcrunch)

Dec 17th, 2010Comments Off on Google Acquires Zetawire
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