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Mobile App Results Now Included in Google Mobile Search

Mobile App Results Now Included in Google Mobile Search

Google announced an update to Google Search for Mobile earlier this week that makes it easier for users to find actual mobile apps while they are searching. This update is currently only available for Android and iPhone devices and only in the US, but there are plans to expand to additional countries in the future.

To view the update, search for an app on Google via your iPhone or Android phone.  You can view the app’s price, rating, publisher, and other […]

Jun 6th, 2010Comments Off on Mobile App Results Now Included in Google Mobile Search
Strong Growth in Online Advertising

Strong Growth in Online Advertising

According to a report from the Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC), online advertising achieved its highest Q1 revenue level ever in 2010; with revenues in the US growing to roughly $5.9 billion – represented a 7.5% increase year over year.  David Silverman, PwC Assurance Partner, stated that these results are a “sign of health and vitality of online media, and of marketers’ continuing investment in interactive as a cornerstone of their advertising campaigns.”  (via IAB)

May 25th, 2010Comments Off on Strong Growth in Online Advertising

Search Alliance Update

Yahoo released an update earlier this month on their progress with Microsoft in the Search Alliance.  Here are some of the highlights:

Complete the transition in US and Canada before the 2010 holiday period.  If the initial deadline is unachievable, they will defer the transition until early 2011.
A window of several weeks will be provided in the late summer to allow advertisers to choose the time to initiate and complete their transitions.
A step-by-step tutorial will be provided in advertiser’s Yahoo! Search […]

May 12th, 2010Comments Off on Search Alliance Update
Google Mobile Receives Update

Google Mobile Receives Update

Google also updated their mobile search this week, to provide a “consistent look, feel, and overall user experience” to searching with Google on your computer, stated Reza Ziaei and Mike Buchanan of the Google Mobile Engineering Team.

Using an iPhone or Android device in the US, users can view additional search options that will allow them to refine their search query by tapping a button on the left of the search box on the mobile search results page.  They are planning […]

May 7th, 2010Comments Off on Google Mobile Receives Update
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