Tag | usage

Mobile’s Immediacy Effect

Mobile’s Immediacy Effect

Google & Nielsen recently teamed up to conduct research on mobile phone usage, and how marketers can capitalize on every mobile search moment.

Apr 11th, 2013Comments Off on Mobile’s Immediacy Effect
Study Suggests 10% of Mobile Users Are Responsible for 90% of Data Use

Study Suggests 10% of Mobile Users Are Responsible for 90% of Data Use

Wireless companies have been building out their network capabilities to handle the demand of increased traffic, and several adjusted data pricing.  The Telegraph, and UK based paper, recently published a study that suggests that 10% of all mobile broadband users account for 90% of data traffic.  The study also states that roughly 60% of data traffic will be driven by video in 2011.  (via Telegraph)

Jan 18th, 2011Comments Off on Study Suggests 10% of Mobile Users Are Responsible for 90% of Data Use