Google Fully Launches Adwords for Mobile
A few weeks ago, Google released AdWords for mobile, a new mobile interface for AdWords, which provides advertisers with a quick overview of how their account is performing and allows…
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New Google Adwords Certification
Google announced earlier this week that they’re retiring their Google Advertising Professionals (GAP) program and replacing it with a new Google AdWords Certification program. The program will provide “agencies and…
Google Planning to Axe Agency Fees
Google is planning to kill their agency fees, which have historically been charged to agencies to utilize it’s search platform and suite of APIs. The change is thought to encourage…
AOL Launches Ad Desk
AOL has launched a beta version a self-service ad tool that will enable marketers to launch and manage their own campaigns. This application, dubbed “Ad Desk,” will sell CPM advertisements…
Bing Shopping Updates
Bing released a few updates to Bing Shopping this month to “help you research and find what you’re looking for more quickly.” Some of the updates include a list of…
Twitter Creates Promoted Tweets
Twitter announced its new program, dubbed Promoted Tweets, which will be the company’s first attempt at monetizing the network. Advertisers will be able to purchase keywords and have their ads…